The digital landscape is constantly evolving, and as a website owner or designer, it’s important to stay up-to-date with the latest trends to keep your website relevant and engaging. In this article, we’ll take a look at 10 website design trends to watch out for in 2021.
10 Website Design Trends for 2021 to Be Aware Of
Dark mode has been growing in popularity over the past few years and is set to continue its dominance in 2021. Dark mode not only gives websites a sleek and modern look but also reduces eye strain and saves battery life on mobile devices. Expect to see more websites incorporating dark mode options to provide users with a seamless and comfortable browsing experience.
Interactive 3D Elements
Interactive 3D elements have been around for some time, but with the advent of web technologies such as WebGL and Three.js, we can expect to see more websites incorporating them in 2021. These elements add depth and interactivity to a website, making it more engaging and memorable for users.
Minimalism and White Space
Minimalism and white space have been popular design trends for a while, and they are not going anywhere anytime soon. These design elements give websites a clean, elegant, and professional look, which is particularly useful for businesses that want to convey a sense of trust and reliability.
Oversized typography is a trend that has been gaining traction in recent years and is set to become more prevalent in 2021. Using large, bold fonts can help to draw attention to important elements of a website, such as headings and calls to action. This trend also adds a sense of personality and creativity to a website, making it more memorable and distinctive.
Gradient colors have been a popular trend in graphic design for some time, and they are now making their way into website design. Gradients can add depth, texture, and visual interest to a website, making it more engaging and memorable for users. Expect to see more websites incorporating subtle gradient effects in their color schemes in 2021.
Neumorphism is a design trend that combines skeuomorphism and flat design to create a new style of the user interface. It involves using shadows and highlights to create 3D objects on a flat surface, giving the impression of depth and physicality. Neumorphism is set to become more popular in 2021, particularly in UI design for mobile apps and websites.
Custom illustrations have been growing in popularity in recent years, and they are set to continue their ascent in 2021. Custom illustrations can help to create a unique and memorable visual identity for a website, conveying a sense of personality and creativity that sets it apart from the competition. Expect to see more websites incorporating hand-drawn or digitally created illustrations in 2021.
Motion Graphics and Animations
Motion graphics and animations have been around for some time, but they are set to become more prevalent in website design in 2021. Adding subtle animations and movements to a website can help to make it more engaging and memorable, drawing the user’s attention to important elements of the page.
Voice User Interface (VUI)
Voice user interface (VUI) technology is becoming increasingly popular, particularly with the rise of virtual assistants such as Alexa and Siri. VUI technology allows users to interact with a website using their voice, making it more accessible and convenient for those who prefer hands-free browsing. In 2021, we can expect to see more websites incorporating VUI features, such as voice search, voice commands, and voice-guided navigation, to enhance the user experience and cater to a wider range of users.
Responsive and Mobile-First Design
While the responsive and mobile-first design is not new concepts, they remain crucial trends in website design in 2021. With the increasing use of mobile devices for browsing the internet, it’s essential to prioritize mobile optimization and ensure that websites are responsive and adapt seamlessly to different screen sizes. The mobile-first design focuses on designing the mobile version of a website first, ensuring a smooth and user-friendly experience for mobile users.
How to Choose the Right Web Design Company
Define your goals
Before you start searching for a web design company, it’s important to define your goals and expectations for your website. Determine what you want to achieve with your website, such as increasing online sales, improving brand awareness, or providing better customer support. Having clear goals will help you communicate your requirements effectively to the web design company and evaluate their capabilities accordingly.
Assess their portfolio
A reputable web design company will have a portfolio showcasing their previous work. Take the time to review their portfolio and examine the websites they have created. Look for a design style that resonates with your brand and check if their websites are visually appealing, user-friendly, and responsive across different devices. A diverse portfolio indicates their ability to adapt to various industries and design preferences.
Check client testimonials and reviews
Client testimonials and reviews provide valuable insights into the web design company’s reputation and the quality of its services. Look for testimonials on their website or independent review platforms. Reach out to their past clients if possible to get firsthand feedback about their experience with the company. Positive reviews and testimonials are a good indication of their professionalism and customer satisfaction.
Evaluate their expertise and services
Consider the range of services offered by the web design company. Do they only provide website design, or do they also offer other services such as website development, search engine optimization (SEO), or digital marketing? Assess their expertise in these areas and determine if their skill set aligns with your requirements. A full-service web design company can provide comprehensive solutions and save you the hassle of coordinating with multiple vendors.
Communication and Collaboration
Effective communication is essential for a successful partnership with a web design company. Evaluate their responsiveness and willingness to understand your needs. Do they ask questions to gain a deeper understanding of your business and target audience? Do they provide regular updates throughout the design process? Choose a company that values collaboration and keeps you involved in the decision-making process.
Consider the cost and value
While cost should not be the sole deciding factor, it’s important to consider your budget when selecting a web design company. Compare the prices and packages offered by different companies, but also consider the value you will receive. A cheaper option might compromise on quality and support, while an expensive company may not necessarily deliver the best results. Find a balance between cost and value to ensure a worthwhile investment.
Support and maintenance
A website requires ongoing support and maintenance to ensure its optimal performance. Inquire about the web design company’s post-launch support and maintenance services. Will they be available to address any issues or make necessary updates in the future? A reliable company will offer long-term support and provide assistance whenever you need it.
Keeping up with the latest website design trends is essential to stay ahead of the competition and provide an engaging user experience. From minimalism to animation, there are various trends to watch out for in 2021. However, choosing the right web design company is equally important to bring your vision to life. If you’re looking for a reliable and professional web design agency in Abu Dhabi or a web design company in Abu Dhabi, consider factors such as portfolio, expertise, communication, and support. By working with the right partner, you can create a website that not only looks great but also achieves your business goals and objectives.